‘We Buy Houses’ Cash Offers: How Prices Are Set?
If you’ve ever searched “we buy houses Chicago” or “sell my house fast Chicago,” you’ve probably noticed that cash home buyers often make offers that seem lower than what you see on Zillow or from a real estate agent.
But why? How exactly do these investors decide what to offer?
Let’s pull back the curtain on how cash home buyers in Chicago and other cities set their prices. Knowing what goes into the numbers can help you understand your options and decide if selling fast for cash is right for you.
The Core Formula: ARV minus Repairs and Profit
Most “we buy houses” companies use a simple but powerful formula to set their cash offers:
ARV (After Repair Value) – Estimated Repair Costs – Profit & Holding Costs = Offer Price
Let’s break it down:
ARV (After Repair Value):
This is what your home could sell for after it’s fully renovated. Cash buyers look at recent comparable sales (“comps”) in your Chicago neighborhood, usually homes in similar size, age, and style, sold in the last 3–6 months.Repair Costs:
Investors walk through the home (sometimes with contractors) to estimate how much it will cost to fix issues and make it market-ready.Profit & Holding Costs:
Investors also factor in their cost of capital, taxes, utilities, insurance, marketing, and the profit margin they need to justify the risk.
For example:
ARV: $300,000
Estimated Repairs: $50,000
Profit & Holding Costs: $40,000
Offer = $300,000 – $50,000 – $40,000 = $210,000
That’s why the offer is usually well below the “market value” you might see online.
Location — Especially in Chicago
Your home’s neighborhood has a significant impact on the ARV.
Chicago is a city of micro-markets: a bungalow in Portage Park won’t sell for the same price as one in Logan Square, even if they look similar on paper.
Cash home buyers use tools like the MLS, public records, and paid real estate data to compare:
✅ Proximity to the CTA or Metra
✅ School ratings
✅ Recent price trends (rising or falling)
✅ Crime rates
✅ Upcoming developments (new businesses, parks, etc.)
If you’re Googling, we buy houses in Chicago neighborhoods like Englewood, Auburn Gresham, or Humboldt Park, you’ll see offers differ because investors also consider market risk.
The Cost of Repairs — Not Just What’s Obvious
One major reason why “we buy houses Chicago” offers might feel lower is because investors budget for all repairs, even hidden ones.
They consider:
Roof age and leaks
Foundation cracks or settling
Old plumbing or knob-and-tube wiring
HVAC systems past their lifespan
Code violations or unpermitted work
Mold, lead paint, or asbestos
A seller might see “just needs paint,” but cash buyers think: new roof ($12,000), updated electric ($8,000), kitchen remodel ($20,000), etc.
This conservative estimate protects them from surprises because they’re buying “as-is homes” and taking on the full risk.
Holding Costs & Transaction Expenses
Investors rarely flip a house overnight. While they renovate and resell, they keep paying:
Property taxes (especially high in Cook County)
Utilities (water, gas, electricity)
Insurance
Lawn care or snow removal
Real estate agents earn commissions when they sell
Plus, Chicago’s property transfer tax and closing costs can add thousands.
These costs get baked into the offer; otherwise, the deal might not stay profitable.
Profit Margin: Why Cash Buyers Need It
A typical investor looks for a profit margin of about 10–20% of the ARV.
That might sound high, but consider the risk:
The market could dip before resale
Repairs could cost more than expected
The home could sit unsold for months
Buyers may negotiate price cuts
If you’ve searched why do cash home buyers offer less?, this is the main reason: no investor can risk breaking even.
Special Situations: Inherited, Vacant, or Distressed Homes
If your home is vacant, inherited, or facing foreclosure, cash buyers often still follow the same formula, but they may offer slightly more if:
You’re willing to close quickly (reducing their holding costs)
The home is in an area they’re actively buying
Repairs are minimal, or it’s clean and free of clutter
Conversely, if the property has major liens, city violations, or environmental issues, the offer can drop significantly.
Why Not Just List with an Agent?
It’s worth asking: If my home could sell for more, why sell for cash?
Selling to a “we buy houses” company usually means:
No repairs, showings, or open houses
Faster closing (sometimes in 7–14 days)
No risk of buyer financing falling through
Certainly, even if the home has issues
When time, stress, or uncertainty matter more than top dollar, many Chicago homeowners choose the speed and convenience of a cash offer.
How to Get the Best Cash Offer
If you’re thinking, how do I get a better offer from cash home buyers in Chicago?, here are a few tips:
Provide recent repair info: Receipts for roof, HVAC, windows, etc., help buyers adjust estimates.
Declutter and clean: Even as-is buyers respond to homes that “show” better.
Be transparent: Share known issues upfront — it builds trust and avoids late price drops.
Get multiple offers: Legitimate investors expect this; it helps you understand market value.
Work with local buyers: Out-of-state companies may lowball more due to higher perceived risk.
Final Thoughts: Numbers You Can Understand
The next time you see a “we buy houses Chicago” ad, remember: the offer isn’t random.
It’s built from:
✅ Your home’s after-repair value (ARV)
✅ Estimated repair costs
✅ Holding expenses and selling costs
✅ A profit margin to cover risk
Even if the cash offer is lower than what you’d get from listing, it often comes with faster closing, fewer headaches, and no out-of-pocket repairs.
If you’re curious what a cash home buyer would offer — without obligation — reach out to a reputable local company.
By understanding how prices are set, you can confidently compare offers and choose the best path forward, whether it’s selling as-is or listing on the open market.